The MLM Bridal Journey

The MLM Bridal Journey

Here at MLM your journey begins with selecting a gown from our curated online Bridal capsule, then you can reach out to us and one of our lovely customer care girls will arrange for you to visit our Sydney HQ for a fitting, alternatively we can help via email, phone or video call and help find your perfect gown and fit. Once you have had a fitting and you have found and confirmed your dream gown, our customer care team will advise on the next steps.

The order process...
All of our gowns are carefully handmade to order for your special day. From placing your order please allow 6-8 weeks for your gown to be made.

Do we create
All of our bodies are unique and alterations or tweaks are very common - from your first to the last fitting. We are happy to discuss and advise on minor customisations at your initial fitting. 
After receiving your gown, all further alterations will be at your own responsibility. We recommend to order your gown a minimum of 8 weeks prior to the wedding to accommodate for production time as well any further alterations to be made by your local, bespoke tailor. We are here to help with any questions along the way and our production team liaise daily with our Sydney Head Office to ensure they are constantly in touch with the desired outcomes of the label, and you, the MLM Bride. 

mlm apollo bridal

Our most recent 2021 bride, Rikki had a few words to share with us and her experience with #mlmbridal
 As one of the biggest moments in a person’s life, I had dreamt about what my day would look like. The moment I saw the Apollo dress on the MLM website, I knew I had found the dress I wanted to wear. The soft, romantic and dreamy silk dress was the sophisticated yet simple design I was after. 
The ladies from MLM, some from my hometown and where I was to be married, made the journey from the website to my door an absolute dream. It didn’t feel like an everyday online transaction. The experience felt just as special as walking into a bridal boutique. After emails back and forth, a sample dress was sent for me to try on, ultimately leading to me choosing the Apollo gown. Upon purchasing, MLM consistently provided me with updates on the production of the dress until it arrived at my door; made to perfection. 
This dress is pure magic. Carefully crafted to my measurements, it sat perfectly and fell in all the right places. I’ll never forget the smile on my husband’s face and the way I felt when walking down the aisle in it. It was divine, decadence.  
We were married at the Coffs Harbour Botanical Gardens on the 15th May surrounded by ninety of our closest friends and family. I fell more in love with my husband, Stefan, that day than I had over the last three years. Thank you MLM for making me feel pure bliss. It’s a feeling like no other. 
mlmbride Rikki, photographed by David Moore Photography (Instagram handle is themoores_r_us). 

Let’s take a look at some of our latest bridals from over this past year…

Clementine in #mlmlbridal
Best Dress Ever“- Clementine
Clementine in our Dylann Gown 


Courtney #mlmlbride

I am so thankful I came across the MLM Label. The team were extremely responsive and proactive in their approach. Even from across the other side of the country, I had full confidence in the MLM team taking my measurements and online queries to create an elegant design and perfect fit. Looking back on our wedding day, I could not have picked a more perfect dress that made me look and feel beautiful. Thank you MLM “ - Courtney 
Courtney in our Apollo Gown with custom-made to measure thick straps

Vanessa in #mlmbridal

Perfect day in an amazing dress“ - Vanessa 
Vanessa in our Apollo Gown

Brooke Custom #mlmbridal
"My Aarons Gown had arrived and it is absolutely beautiful and exactly what I dreamt of. Thank you so much, MLM for taking my considerations and implementing them into the design. Whoever sewed my gown also did a lovely, clean job. Endless blessings on all of you!" - Brooke
Brooke in our Bespoke Silk Apollo gown and slip

Bilquis #mlmbride

“I’m in love with the dress it was perfect for my wedding - Bilqis
Bilqis in our Lennon Gown

Alongside evolving MLM label, I am honoured to have the opportunity to create something for the dear bride to be. Whether it’s a bespoke bridal gown, bridesmaids’ dresses or even just a party dress for the series of events leading up to your special day. The concept behind MLM Bridal was born through my desire to dress the MLM Girl in an elevated, elegant, minimal gown for one of her most important moments in life. Your bespoke bridal order will be exclusively managed by myself. I personally select the fabric piece by piece, liaise with our specialised production team and ensure the gown is delivered with the time to spare for the bride to relax and enjoy the glass of bubbles before the beautiful moment of love. 
With love, 
Julia Softley x

If you wish to try on our bridal range, please email with your enquiry and our customer care can assist.
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