a note from the designer
With no expectations except for sharing my lifelong passion with women’s’ fashion design, MLM Label was initiated in 2009. My vision for MLM Label was, and still is for the women of today.
Over the past ten years, I have worked alongside a vast array of hand skilled creatives,strong business women and innovative industry contacts who have helped the label grow in to what it is today.
Each day, I thank my lucky stars to be surrounded by such inspiring staff, clients, family and friends who are positive and supportive about who the #mlmgirl is. MLM label represents every step I have taken and every decision I have made over the years. It represents family, it represents love and continues to thrive from where it began, The Heart.
Please spare a moment to read below about the origins of MLM Label, our mission and how the brand is created today… from us…for you.
Julia Softley x
behind our scenes
MLM label is an Australian designed and operated bespoke lifestyle brand, which holds a strong and sustainable bond with clothing production in Bali, Indonesia.
We showcase the ranges to our retailers in advance to each season, from here we and only produce to order aside from a small selection for the MLM online boutique.
Our online pre order system influences ‘make to order’ for our customers which uses excess left over fabric from production within each season.
Since the launch of MLM Label we have sincerely produced in Indonesia. During this time, the brand has established a production headquarters in Bali which provides a safe and comfortable working environment for all of our staff and their production team.
Our staff work closely with local creatives and print houses to ensure the product is made to the best quality, production fees are paid above industry standard and, most importantly, the product is ethically made.
Some of our production resources are local Balinese with small family businesses. As part of this relationship, we ensure everyone is immediately rewarded and paid in advance of their creative services.
Our Balinese team liaise daily with our Australian Head Office to ensure they are constantly in touch with the desired outcomes of the label and ultimately, the desired outcomes of the customer.
Your feature
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Your feature
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Your feature
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Say hi
to our team
Introduce your lovely team to customer with short description here. Tell them how did you guys meet, what bring these peoples together and what the vision of the team entrust to your products

Seth Carson
Position

Trixie Hill
Position

Izzy Ruiz
Position

Sheena Lang
Position

Helen Barajas
Position
